Part of the commercialization process relies on repeating a steady message over a duration of time. It is a communication tool that reaches a broad demorgraphic simultaneously. With strategically placed custom graphics, imagery and signage, our branding strategy can increase the value to the company, provide employees with direction and motivation and appeal to investors, as well as, the community.
Our Legacy Projects come from two decades of experience. The President of Silver Chase Design, Shahnaz Ghafoor, started her career in the world of Advertising, before transitioning to Interior Design. Having a professional and personal understanding of the importance of capturing an entity's evolution, SCD is the most uniquely qualified firm for creating a message of Legacy for your project needs.
See below for one of our special stories: Preserving A Legacy
Preserving A Legacy
This project started with a great vintage find. A large outdoor sign covered by decades of dirt, debris and, of course, bird droppings was discovered at a thrift shop by a senior member of Marathon Oil. Silver Chase Design was approached to not only salvage the sign, but to reinvent it with the goal of telling the story of the growth of a company that was founded in 1887.
Silver Chase Design approached this as a Legacy Project. After contracting a local artisan to clean and repair the vintage signage, we collaborated with artist, John Knott, to create an industrial series of interior art. Silver Chase Design researched the company's history and commissioned, both, historical and current logos to companion the vintage find. The result is a cohesive and unique installation that represents the company's growth and the evolution of its brand image over time.